Psychology Department
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http://portal.psychology.uoguelph.ca  » Research » Faculty » Desmarais


The Facebook Research Group

Dr. Serge Desmarais, Amy Muise and Emily Christofides

We are a group of researchers who study the social effects of new media on relationships and behaviour, and especially the reasons for and impact of disclosing information on Facebook. We have conducted a number of research studies with undergraduate students, as well as with teenagers and adults. Our three main lines of inquiry are:

  1. Exploring the factors that predict information sharing or use of the privacy settings on Facebook.
  2. Investigating the effects of Facebook use on romantic relationships.
  3. Studying the impact of Facebook use on privacy and professionalism.

Most recently, we have completed a research study, funded by the Office of the Privacy Commissioner of Canada, that explored the factors that motivate teenagers and adults to disclose information or use the privacy settings on Facebook. This study also examined the effects of having a bad experience on Facebook behaviour and provided recommendations for educating people on how to protect their privacy on Facebook.

To download our final report to the Office of the Privacy Commissioner of Canada please click here:

To download an information pamphlet that provides an overview of the findings and recommendations please click here:

For more information on any of these research projects or for information about our education presentations please contact Amy Muise or Emily Christofides



Contact Information



Related Publications

Christofides, E., Muise, A., & Desmarais, S. (2009). Information disclosure and control on Facebook: Are they two sides of the same coin or two different processes? CyberPsychology and Behavior, 12 (3), 341-345.

Muise, A., Christofides, E., & Desmarais, S. (2009). More information than you ever wanted to know – Does Facebook bring out the green-eyed monster of jealousy? CyberPsychology and Behavior, 12 (4), 441-444.



Manuscripts under Review

Christofides, E., Muise, A., & Desmarais, S. (under review). Risky disclosures on Facebook: The effect of having a bad experience on online behavior.

Christofides, E., Muise, A., & Desmarais, S. (under review). Hey mom, what’s on your Facebook? Comparing Facebook disclosure and privacy in adolescents and adults.



Conference Presentations

Christofides, E. & Muise, A. (2010, November). What’s on your Facebook? Privacy, information sharing and being safe online. To be presented at ECOO 2010 (Educational Organization of Ontario), Toronto, Ontario, Canada.

Christofides, E., Muise, A., & Desmarais, S. (2010, August). What’s on your Facebook? Comparing Facebook disclosure and information control in youth and adults. Poster session presented at the annual convention of the American Psychology Association, San Diego, California, USA.

Muise, A., Christofides, E., & Desmarais, S. (2010, August). Teenagers and privacy on Facebook: The effect of having a bad experience on privacy behavior. Poster session presented at the annual convention of the American Psychology Association, San Diego, California, USA.

Christofides, E. (2010, May). The folly of youth or the allure of the Internet. Who really shares more online? Presented at the Arts and Humanities Research Council funded workshop on The Construction of Personal Identities Online: Who am I online? University of Aarhus, Denmark.

Christofides, E., Muise, A., & Desmarais, S. (2010, January). The effect of personality factors in predicting information disclosure online. Poster session presented at the annual convention of the Society for Personality and Social Psychology, Las Vegas, Nevada, USA.

Muise, A., Christofides, E., & Desmarais, S. (2009, November). ‘You are now listed as ‘in a relationship’: How do young men and women experience dating and jealousy on Facebook? Paper presented at the 52nd Annual Meeting of the Society for the Scientific Study of Sexuality, Puerto Vallarta, Mexico.

Muise, A., Christofides, E., & Desmarais, S. (2009, September). Relationships on Facebook - ‘It’s complicated’: The experience of dating and jealousy on Facebook. Paper presented at the 35th Annual Meeting of the Canadian Sex Research Forum, Halifax, Nova Scotia.

Christofides, E., Muise, A., & Desmarais, S. (2009, June). Predictors of information disclosure and control on Facebook. Symposium session presented at the annual convention of the Canadian Psychology Association, Montreal, Ontario, Canada.

Muise, A., Christofides, E., & Desmarais, S. (2009, June). ‘It definitely invokes a false sense of jealousy': Undergraduate students' experience of jealousy on Facebook. Poster session presented at the annual convention of the Canadian Psychology Association, Montreal, Ontario, Canada.

Muise, A., Christofides, E., & Desmarais, S. (2008, November). Jealousy on Facebook: An exploratory study of undergraduates. Symposium session to be presented at The Society for the Scientific Study of Sexuality, San Juan, Puerto Rico.

Muise, A., Christofides, E., & Desmarais, S. (2008, October). Who are you poking? Students experience of jealousy on Facebook. Presented at the Canadian Sex Research Forum, Montreal, Quebec, Canada.

Muise, A., Christofides, E., & Desmarais, S. (2008, June). Who are you poking? Students’ experience of jealousy on Facebook. Poster session presented at the Guelph Sexuality Conference, Guelph, Ontario, Canada.



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